Whiteflash found us an amazing diamond at a great price!
July 19, 2013

Whiteflash found us an amazing diamond at a great price!

My fiancé and I found an engagement ring setting we loved at a local jeweler and started looking online to get the best price for the diamond. I searched on pretty much all of the major online diamond sites. Several of the sales reps from other sites wanted to sell me the first diamond I inquired about just to make a fast sale. My diamond consultant from Whiteflash was different. We searched their virtual inventory to find the type of diamond I wanted, but she told me that she did not recommend most of what we first found. She taught me about the ideal angle and depth measurements on a diamond and that she would only recommend the small percentage that fit into these ideal measurements. This makes the difference between an extremely brilliant, sparkly diamond and one that just looks like glass. While we were looking I happened to find a diamond that met these specifications on a competitor's site. I gave Victoria the GIA certificate number and she was able to get that diamond for me at several hundred dollars less than the other site. Whiteflash also has a 3% wire payment discount which is higher than the 1.5% discount offered by competitors. So we ended up saving even more money. Whiteflash brought the diamond in, did all their light performance tests and it turned out that the diamond had light performance on par with AGS triple ideal diamonds (also known as Hearts on Fire, etc.) that jewelers charge a big premium for. I now have the diamond on my finger and it looks like an extremely expensive diamond because it is so sparkly. I looks just as good or better than the diamonds they have in the window at the Cartier store on 5th Avenue. We had the diamond appraised and it came in at $7500 more than we paid for it. Overall we had a great buying experience with Whiteflash and I will be back next time I am in the market for diamonds.
Cassandra P, New York, USA

RECENT REVIEWS

An excellent experience!!
October 09, 2026
Everything was excellently organized on your end, and we are very happy we chose you!!! Thank you!!! High quality and customer service !!!
Vladimir T, Texas, USA
I had a great experience purchasing a diamond pendant from Whiteflash.
October 09, 2026
Becca was extremely helpful throughout the process. She took the time to understand what I was looking for, provided thoughtful recommendations, and helped me compare several diamonds without any pressure to spend more. I ultimately chose a 0.74ct A CUT ABOVE diamond, and I’m very happy with the result. The diamond is beautiful, and its brilliance exceeded my expectations. I really appreciate Becca’s professionalism and guidance. Highly recommended!
Makoto, California, USA
The ring is beautiful, and my fiancée loves it so much.
October 08, 2026
Becca was amazing throughout the entire process of rendering the engagement ring. Communication was excellent while I was trying to make the perfect custom ring. The ring came out better than I expected and my fiancée was absolutely blown away by the detail of it. Still after a month of giving it to her she still tells me everyday how much she stares at it throughout the day. Would recommend this place to anyone looking for sort of ring being made.
Michael W, Texas, USA
I picked it up this morning and the earrings are GORGEOUS!!!
October 06, 2026
Thank you for such wonderful service, packaging and quality earrings!
Robyn S, Washington, USA