Whiteflash found us an amazing diamond at a great price!
July 19, 2013

Whiteflash found us an amazing diamond at a great price!

My fiancé and I found an engagement ring setting we loved at a local jeweler and started looking online to get the best price for the diamond. I searched on pretty much all of the major online diamond sites. Several of the sales reps from other sites wanted to sell me the first diamond I inquired about just to make a fast sale. My diamond consultant from Whiteflash was different. We searched their virtual inventory to find the type of diamond I wanted, but she told me that she did not recommend most of what we first found. She taught me about the ideal angle and depth measurements on a diamond and that she would only recommend the small percentage that fit into these ideal measurements. This makes the difference between an extremely brilliant, sparkly diamond and one that just looks like glass. While we were looking I happened to find a diamond that met these specifications on a competitor's site. I gave Victoria the GIA certificate number and she was able to get that diamond for me at several hundred dollars less than the other site. Whiteflash also has a 3% wire payment discount which is higher than the 1.5% discount offered by competitors. So we ended up saving even more money. Whiteflash brought the diamond in, did all their light performance tests and it turned out that the diamond had light performance on par with AGS triple ideal diamonds (also known as Hearts on Fire, etc.) that jewelers charge a big premium for. I now have the diamond on my finger and it looks like an extremely expensive diamond because it is so sparkly. I looks just as good or better than the diamonds they have in the window at the Cartier store on 5th Avenue. We had the diamond appraised and it came in at $7500 more than we paid for it. Overall we had a great buying experience with Whiteflash and I will be back next time I am in the market for diamonds.
Cassandra P, New York, USA

RECENT REVIEWS

Whiteflash provided exceptional service and a stunning quality ring
April 30, 2026
Purchasing from Whiteflash was an exceptional experience. Liza provided knowledge, expertise, care and attention to detail that was above and beyond my expectations. She met a very constrained timeline and was an absolute joy to work with. The quality of the diamond is stunning. I highly recommend Whiteflash and Liza.
Jonathan H, California, USA
The quality of the stone is even better than I thought. Perfect stone with good sparkles.
April 30, 2026
Got my engagement ring from Whiteflash. I was a little nervous because I live in New York and I cannot go in person. But I received the ring yesterday and it exceeded my expectations! The quality of the stone is even better than I thought. Very white and clean and just very clear when look at it closely! Perfect stone with good sparkles. The setting is also very well made. The ring is comparable to any designer brands I have seen! Becca helped me pick out the stone and the setting through our email communication. Mariah is also very helpful with the ordering process. The production time is very short too at Whiteflash. 10 days after payment I received my ring! Much faster than other jewelers I have been to. Great experience and will recommend to all my friends!
Yu G, New York, USA
My now fiancée said yes!
April 28, 2026
She loves the ring and it has been a visual highlight to everyone who sees it. Thank you for the awesome customer service and buying experience. The unboxing was a work of art and she loved it from the moment she saw it in the proposal box. I’m sure we will shop Whiteflash for the wedding bands.
William M, Virginia, USA
Thanks to Becca and her team for making a memory!!
April 20, 2026
My wife and I are near our 50th wedding anniversary. I wanted to wow her with an unforgettable anniversary gift, something that showed her how much these almost 50 years have meant to me. And what better way that to present her with the diamond we could not even think about buying where we were married. We were like many young couples all those years ago - in love plus broke and poor!! I did my research and came up with some specs, which were amended many, many times! I looked at the various reputable online dealers as well as brick and mortar retail stores too. A few (very few actually) were receptive to taking on my challenge to find that special stone per my specs. While not the first to present a "find," Becca of Whiteflash in Sugar Land TX was the first to find a stone that was so very close to having it all. Now, I did not know it was going to be the one, but after asking all the crazy questions of Becca and putting her and the diamond through the gauntlet, it became "the one." Becca's 17 years of experience became invaluable in helping me make the right decision, a decision that was not taken lightly because the diamond was for a very special purpose and it did cost a dollar or two as well!! While we did not live exactly down the road from Sugar Land, my wife and I took off on a road trip to meet Becca in person as well as actually see the diamond. It was stunning for sure. We made the purchase and are on our way to making this the 50th wedding anniversary gift I only dreamed of. Thanks to Becca and her team for making a memory!!
Jim F, Arkansas, USA

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