Amazing customer service, Fantastic Diamond and Value
August 15, 2012

Amazing customer service, Fantastic Diamond and Value

I began my search for my first ever online purchase of diamond jewelry on the internet, having previously been a customer of B&M stores. Having learnt a fair bit more about diamonds than I thought i would on the very-helpful pricescope forums, I had taken a look at the pricescope vendor's various websites that had been highly recommended and after looking around at a few websites, found that Whiteflash had by far the most user-friendly website and excellent presentation of information regarding the individual diamonds. In addition, other reviews had stated that your customer service was excellent, something that I would personally experience and entirely agree with. My only niggle with regard to the website is the lack of even higher magnification photographs and clearer copies/direct links of the certificates from AGS which would make it easier than having to manually feed the information back into the AGS website to pull the official copy of the certificate from the database. Now, my personal order was attended to by Liza several times and despite multiple requests for information, and a later upgrade to my order in the middle of the process she was always very patient and helpful. Now, on to the most important part of this email. The Ring! All we can say is, the Diamond exceeded expectations!!! Having been a previous customer of Tiffany's and Cartier, I decided to put the ACA diamond to the test at both our preferred stores, I was VERY impressed when, having compared our ring to more than 7 pieces of the same and superior colors and clarities, my Fianc?©e announced that the ACA stone was SIGNIFICANTLY better, and when we brought it to Cartier, that the stone had similar performance to their stones! (I blamed this on our ring not having been polished just before the challenge), I was in fact quoted almost NINE THOUSAND USD more for a diamond of the (nearly) the same size, and exactly the same color and clarity, for a similar light performance! Needless to say, the price differential for a high-end brand name in Asia clearly does not make economic sense at all! So I must issue a big THANK YOU to the team at Whiteflash for all your help and patience, and for giving me and my fiance an amazing engagement ring!
Gregory C., Singapore

RECENT REVIEWS

The shopping experience was phenomenal!
November 19, 2025
Easy to navigate, and tons of options to select the perfect diamonds with thoroughly listed details and photos (if available). I wanted to ensure the diamonds I bought were of the best cut quality possible and they too prioritized cut with their “a cut above” rated diamonds showing up first by default. All ideal cuts had several types of photos under various lights if you’re into that. I bought earring settings and when purchased with diamonds they set them for free! I especially liked the ability to select between natural and lab grown easily. They also have a feature where you can select multiple diamonds with similar features and sizes for things like earrings so that you get “matching” pairs with all the details of both diamonds! Fast shipping (although to no fault of white flash, fed ex was delayed by 2 days), however the option to ship to a FedEx secure pickup was amazing so then you don’t have to wait at home or be afraid of the package getting stolen or lost on your property. Customer service was also top notch, got an individualized email from a consultant (and a phone call) to ensure my experience was met and if I had needed any additional assistance. Highly recommend white flash.
Tu T, Arizona, USA
OVER THE MOON!! 💍
November 19, 2025
I worked with Becca to design my dream ring, and the ring turned out better than I could ever imagine!! request her she is the best and provides transparent and excelled customer service. The diamond is even more beautiful and magical than I ever could expect or dream of!! I am so, SO in love with it!!
Madison C, Florida, USA
I love it, it's exactly what I was looking for.
November 18, 2025
Thank you so much for such amazing work, customer service and all the help and assistance you gave me.
David G, Massachusetts, USA
She loves it!
November 16, 2025
I think it’s perfect! The ring is way more diminutive than I thought, which is perfect. The diamond looks positively beautiful.
Todd M, Minnesota, USA

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