WhiteFlash is the ideal diamond purchasing experience!
January 11, 2012

WhiteFlash is the ideal diamond purchasing experience!

I started my diamond buying experience like any normal guy - I went to the name brand jewelry stores and examined different rings/settings/bands/etc. to learn about the classic 4 C's. In these retail environments, I wasn't very impressed with the quality, value, selection, or customer service. I found WhiteFlash.com while learning more about diamonds online and was immediately impressed with the depth of the inventory. Traci Arneson was my sales consultant to guide me through the process. Traci is an invaluable resource for newbie ring buyers ?ˆ“ she can easily explain the differences between products, happily working around my schedule (taking my calls at 9pm EST and later), explaining the process, and taking special photos of both solitaries and settings for me when requested. Traci offered a relaxed, no-pressure consultation and listened to what I wanted. When I was in between three solitaires, Traci had high resolution photos taken of all three diamonds by the next morning. These photos alone settled which diamond I purchased for the engagement ring. Traci also recommended a nice wedding set that nicely complemented the diamond. Best of all, WhiteFlash delivered the ring earlier than expected, even during the holiday season! Buying a ring can be a scary, expensive experience ?ˆ“ however, WhiteFlash has made streamlined the process to provide value and feel confident about the purchase. People?ˆ™s commentary on the engagement ring only proves it! Cheers to Traci!
Marco S, Rhode Island, USA

RECENT REVIEWS

My wife loves both pieces and they look beautiful!
October 15, 2025
I've noticed the diamonds have exceptional brilliance and fire. Thank you!
Jason M, California, USA
Thanks for helping me find such a lovely stone!
October 14, 2025
I appreciate all your help with my recent trade-in. I've had it a few days now, and I really love it! It is very sparkly and sometimes looks like a little flashlight on my finger.
Christy K, Indiana, USA
I absolutely LOVE the ring!
October 13, 2025
It is gorgeous!!! The diamond is incredible, and I believe it's the perfect size. ;) I love the setting - we don't see much taper on the contemporary, but that's fine since we liked the bands that didn't have it as well. The taper may be there, but hiding under the big rock. Thank you for your help with everything!!!
Cynthia S, District of Columbia, USA
The necklace was beautiful!
October 11, 2025
Everything I have ever bought from your company has been amazing! Thank you so much!!
Randin B, Florida, USA

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