Whiteflash Named 2024 BBB Winner of Distinction

Whiteflash Ideal Diamonds and Fine Jewelry just announced that they have been awarded Winner of Distinction honors by the Better Business Bureau for 2024. This marks the 21st consecutive year that Whiteflash has earned this significant honor.

The competition involves the top jewelers in the 4th largest market in America and is only open to those maintaining an A+ rating with the BBB. Jewelers are judged on a range of measures including product quality, customer care, social responsibility, and positive impact on the community.

Whiteflash COO Eliezer Eber had this to say upon accepting the award on behalf of the company “Consistently being recognized by the BBB as the “cream of the crop” in a market that includes some of the biggest names in the jewelry industry is both humbling and highly motivating for us. I’m extremely proud of our team for their unwavering commitment to our ISO 9000 quality management system and for their laser focus on customer care.”

Whiteflash has been a leading online jeweler since the year 2000, specializing in ideal diamonds and selling domestically and internationally on the strength of their A CUT ABOVE® brand of super ideal cut diamonds, as well as offering the “best of the best” in Precision Lab Grown Diamonds with their in-stock collection. They are also authorized distributors for some of the finest bridal brands in the business, including Tacori, Verragio, Simon G, A Jaffe, and more. Customers can shop their state-of the-art website containing comprehensive product information and diamond education. For an in-store experience, Whiteflash welcomes guests to browse their diamonds and exquisite designer engagement rings in their intimate showroom in Sugar Land, Houston TX. Customers can even self-schedule an appointment on the website.

In the words of Debi Wexler, CEO of Whiteflash, “Our A+ rating with BBB and the unbroken string of honors we have been awarded speaks volumes about the quality and dedication of the people on the Whiteflash Team, and to the customer-centric approach we take to the business.”