Stars Shine with Whiteflash at Alzheimer’s Charity Gala

Princess Yasmin Aga Khan, daughter of film legend Rita Hayworth, is a brilliant star in the fight against the disease which took her mother. On November 14 she shined her brightest in diamond jewelry from Whiteflash at the annual Rita Hayworth Gala; the world’s most successful fund raising event for Alzheimer’s Disease research. Princess Yasmin wore the Whiteflash Mesh Bracelet featuring over 9 carats of Whiteflash A Cut Above superideal sparklers in 9 dancing rows ($19,000). The ring was a 5 carat Whiteflash A Cut Above Hearts & Arrows diamond in a platinum “Champaigne Pave” ($160,000).

Donna Dixon, wife of actor Dan Akroyd, looked splendid in a new “Whiteflash Signature W Necklace” and unique “Princess Whiteflash Earrings” sporting a pair of blinding 5 carat Princess-cut diamonds ($310,000). All told, Princess Yamin and Ms. Dixon will set the room ablaze in over a half-million dollars of Whiteflash diamond jewelry.

Whiteflash.com in association with the Mark Kearney Group also donated two “Dreams of Africa” diamond pendants to the Gala’s silent auction for a total of over $10,000. The Dreams of Africa program was launched in August: Whiteflash is donating 100 percent of profits from sales of a designer range of diamond jewelry and other merchandise to the victims of conflict diamonds in Africa. Whiteflash has partnered with Nobel Laureate Betty Williams’ charity, the WCCCI, to fund relief for children with no red tape or industry in the way. The company’s message to consumers: “As jewelry retailers and consumers we cannot change governments or politics, but we can turn diamonds into a gift for life.”

The 2006 Gala honored former Miss America and Alzheimer activist Phyllis George. Inspired by The Four Tops hit, the evening’s theme, “Reach out, I’ll be there,” featured a performance by Grammy Award winner Michael McDonald, and combined the music and magic of Motown with the renowned style and splendor of a Rita Hayworth Gala.

Since 1985, the Rita Hayworth Galas have raised more than $42 million for Alzheimer’s disease research and support programs.