Whiteflash is an internationally recognized authority on hearts and arrows diamonds. Our A CUT ABOVE^® super ideal is a natural diamond of world-class cut precision and is available exclusively through Whiteflash. To achieve the A CUT ABOVE ^® Hearts and Arrows brand a round diamond must have perfect three-dimensional facet alignment and a pristine pattern of hearts and arrows. It must be certified as an AGS Ideal or have a GIA Triple Ex certificate with AGS Ideal addendum report, specifications must fall within a narrow subset of AGS ideal parameters, and the diamond must pass additional light performance image testing. These images along with comprehensive gemological data for each diamond are posted to our website, clearly demonstrating the superior craftsmanship, fire and brilliance of these elite gems. The A CUT ABOVE ^® Round Hearts and Arrows diamond is The Most Visually Balanced Diamond in the World^®. They are in-stock and immediately available for viewing or purchase.

The emergence of lab grown diamonds has been one of the biggest events ever in the diamond and fine jewelry industry. Lab created diamonds are real diamonds with essentially the same chemical, physical and optical properties as natural diamonds. Top quality rough material and precision cut craftsmanship produces a finished diamond with light performance rivalling the finest natural diamonds, and with the same durability. Not all lab diamonds are created equal however, and that is where shopping with Whiteflash makes all the difference. Our expertise in precision cutting and diamond light performance makes our Precision Lab Diamonds the top choice for the finest in lab grown diamonds.

The beauty and affordability of our GIA and IGI Lab Grown Diamonds provides an opportunity for many shoppers to get a bigger and better diamond set in a premium quality designer setting, all while staying within budget.

Whiteflash has been creating exquisite Engagement Rings and Fine Jewelry in Houston since the year 2000, growing our business steadily by word of mouth. A laser focus on quality and customer care has enabled Whiteflash to maintain an unbroken A+ rating and a string of honors from the Better Business Bureau including the prestigious BBB Pinnacle Award as the best jeweler in Greater Houston, the fourth largest market in America. As a premier provider of some of the world’s finest diamonds such as our internationally acclaimed A CUT ABOVE^® super ideal, and as authorized retailer for the finest designer brands such as Tacori, Verragio, Simon G, Ritani, Danhov, Vatche and Benchmark, Whiteflash is THE destination for the finest in bridal and fine jewelry. In addition to shopping our world class ecommerce website, we offer an intimate in-store experience in our boutique Houston Jewelry Store in Sugar Land Town Square. So if you live in the Houston area or are passing through on business, you are warmly invited to visit us and discover Houston’s hidden treasure. You can even book your own appointment right on our website giving us the opportunity to make your visit personal, productive and fun!

Whiteflash is Core Values driven company and fully dedicated to consumer protection and education. Our team is composed of GIA trained diamond and jewelry professionals including Graduate Gemologists, Diamond Graduates, and Accredited Jewelry Professionals. We offer extensive Diamond Education in the form of technical articles on a wide range of diamond and jewelry topics including a laboratory grading at GIA and the key role of the International Gemological Institute (IGI) in identification and grading of lab grown diamonds. Please visit our diamond education page for links to the most up to date information on the 4Cs – diamond color, diamond clarity, diamond carat, and the most important C- diamond cut!